Archive for the 'Business' Category

Conference Tips

I’m in LA for the Gartner CRM Fall Summit. It is the first Gartner conference I’ve been to and I’ve been pretty impressed with how they have run it. I’ve attended, worked and spoken at similar conferences and I know how difficult they can be to do well. Here are a few [...]

Ad Revenue

I received an interesting email today asking me to quote how much I would charge to include an advertising link on my site. This was not a spam, it was a real attempt by a real person representing a real service that actually has some relation to topics I have covered before.
The email reminded [...]

City Planning and CRM


Oracle’s win/win ploy

This morning Oracle shocked Wall Street by announcing it intends to launch an unsolicited $5.1 billion tender offer of rival PeopleSoft. The announcement comes on the heels of a similarly surprising bid earlier in the week by PeopleSoft of J.D. Edwards, a deal that was roundly touted as strengthening PeopleSoft against rival Oracle. [...]

Selling to the CIO

If you sell technology products or services chances are you have been taught to sell to the business unit leaders instead of the IT(Information Technology) leadership such as the CIO or CTO. The reasoning for this is a belief that IT will be too enamored with the technology behind your product rather than the [...]